Calgary, AB — June 10, 2025 — The Canadian American Junior Hockey League (CAJHL) is proud to unveil a bold rebranding initiative under new ownership, launching a redefined vision for independent Junior A hockey across Western Canada. With a mission rooted in affordability, inclusivity, and ethical player development, the CAJHL is charting a new path forward for non-sanctioned hockey in Canada.
As part of this next chapter, the league is actively recruiting high-caliber talent, dedicated staff, and team owners to build a sustainable, values-driven league that supports players on and off the ice. With zero upfront franchise costs and lucrative incentive programs, the CAJHL offers an unmatched opportunity for owners looking to make a lasting impact in their communities.
League Goals at a Glance
Player Development Focus
- Centered on skill development, education, and career opportunities
- Emphasis on mental and physical wellness (e.g., addiction support, mentorship)
- No-trade policy for players under 18 to build trust and stability
Affordability & Financial Accessibility
- Player fees capped at $6,000
- Operates as a non-tuition-based league focused on opportunity
- League encourages team-owned buses and equipment to reduce costs
Community and Accessibility
- Bring Junior A hockey to rural and Indigenous communities
- Build partnerships with towns, First Nations, and local leaders
- Players give back through initiatives like the Snow Angel Project
Town Sponsorship & Economic Partnership
- 5% kickback to town sponsors from team earnings or fundraising
- Foster mutual investment between teams and host communities
- Players engage in local events and civic volunteerism
Inclusivity and Character-Driven Culture
- Recruit based on character, effort, and leadership
- Opportunities for underrepresented and overlooked players
- Promote diversity and inclusion across teams and billet programs
Education and Career Pathways
- Support players in school and trade programs
- Create clear pathways to post-secondary and professional hockey
- Offer life skills, career planning, and post-hockey readiness
Player Safety and Ethical Standards
- Ethical, transparent recruitment (no poaching, no false promises)
- Fair, clearly communicated contracts and league expectations
- Safe billet housing through approved and supported families
Sustainability and Growth
- Focused expansion across Southern Alberta and underserved regions
- Explore partnerships with U.S. and out-of-province teams
- Build long-term league stability through strategic planning
Transparency and Governance
- Transparent rules and open communication with players and families
- Standardized operations, officiating, and scheduling league-wide
Events and Promotion
- Host ID camps, development showcases, and media events
- Official team announcements by end of June 2025
- Strong branding and marketing to elevate players and franchises
Be Part of the CAJHL’s Vision
This isn’t just a league—it’s a movement. The CAJHL is looking for owners, coaches, communities, and partners who believe in putting players first, growing the game with integrity, and making hockey more accessible than ever.
Now recruiting teams, players, and staff for the 2025–2026 season.
For media inquiries, ownership interest, or team placement, contact:
Lisa May – Media & Communications Director
media@cajhl.ca
+1 (403) 605-5253
